All about design! Wise words from Seth Godin
The triumph of everyday design Luxury goods used to be better. Better than the alternatives. The best-made clothing, the best saddle, the most reliable luggage. The top of the market was the place people who cared needed to go to buy something that had the highest...
read moreWe love this! Seth Godin: Low & Slow (vs. fear)
My sourdough rye bread failed. For the first time since I've been baking from this starter, this weekend's batch didn't work. I know why. I rushed it. I didn't let the dough ferment long enough. And then I made the oven hotter, in an effort to get the loaves finished...
read moreCreate More Time In Your Business: Outsource Your Media Buying.
Were you one of the people who swore 2017 was going to be less busy and more productive than last year? Did you notice the number of New Years’ resolutions to do less, delegate and make better use of time? An easy way to create more time in your business is to...
read moreTraditional Media Is Dead! Long Live Traditional Media
People keep saying it. Traditional Media is dead! But we’d argue that traditional media is still very much alive – and potentially more effective than ever when used in conjunction with new media opportunities.
read moreWhy Choose Outdoor Advertising?
With so many platforms and media available to marketers these days, billboards (and other outdoor, or out-of-home advertising) hold their ground as one of the most effective. And despite their impressive size, they are cost-effective and achievable for big brands and local businesses alike.
read moreThe Top Qualities To Look For When Choosing A Media Agency
In an industry whose reputation can sometimes be likened to an episode of Mad Men – all sharp suits, smoke and mirrors – it’s important to choose your advertising and media agency based on some vital qualities. Here are the key traits we recommend you look for when choosing a media agency.
read moreChristmas…do I need to advertise or just wait for Christmas to come to me?
We work hard here at Proud to assist our clients with their Christmas schedules (many of which have been underway for a few weeks now), we note that advertising at Christmas remains a question for many brands.
read moreSocial Responsibility & Charity in our Business…
Ice bucket challenges, daffodil blooms, pink ribbons and more are becoming more and more common and, with the help of social media today, gain momentum quickly. We here at Proud were having a chat about social responsibility and asked… what are we doing to help? What is our contribution to our community?
read moreIs Print Dead?
Despite all of the media options that exist in the marketplace today we believe that print still plays a vital role.
read moreDo you have to hand complete control of my media to an agency?
Do you have to hand complete control of your media to an agency? In a word. No. And anyone that tells you different is just plain wrong. Your business is your business and it’s up to you how much you choose to involve anyone you invite to work with you on it.
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